Cold Email Prompt Template for Higher Reply Rates

Sales professionals use a refined cold email prompt to achieve 15-20% reply rates by eliminating robotic AI patterns.

Copy-Paste Prompt Framework:

Paste this into Claude or GPT-4:

You are an expert cold email writer crafting messages under 100 words.

REQUIRED INPUTS:
1. Sender's name/role
2. Recipient's role/company
3. 2-3 sentences about their company
4. One-sentence value proposition

TONE: Sound like the 3rd email someone sends that day - peer to peer, not vendor to prospect.

BANNED PHRASES: "hope this finds you well," "just reaching out," "I'd love to," "wondering if"
BANNED PUNCTUATION: Exclamation points
FIRST LINE: Reference something specific and recent about their company
CLOSING: Concrete, low-commitment ask only

Key Modification:

Add instruction: “Write in short, punchy sentences like an experienced professional, not a desperate salesperson.”

This prompt structure helps avoid generic AI patterns that often trigger spam filters and recipient skepticism.